Programs · Curriculum

Learn what our students learn

Twelve lessons, one season. Every lesson ends in a trial, and every trial earns XP.

The timeline

12 lessons, fall to spring

Fall · 01Recruitment
Fall · 02Auditions
Fall · 03Fundraising
Fall · 04Roster Reveal
Fall · 05Media Production
Fall · 06EPKs
Fall · 07Collaborations
Spring · 08Concerts
Spring · 09Playlisting
Spring · 10Interviews
Spring · 11Local Activations
Spring · 12Music Releases

Lessons 1–7 run in the fall; 8–12 run in the spring.

Four departments

Choose your role

A&R

Scouting, artist development, deals and release planning. A&R builds the label's roster.

Events

Booking, production and sponsors. Events produces showcases, panels and competitions.

Audio

Recording, mixing and live sound. Audio makes the music and runs the board.

Media

Photo, video and design. Media shoots, designs and tells the team's story.

How it works

From Recruit to Executive

Lessons

Each lesson teaches one real label skill, from auditions to releases.

Trials

Every lesson ends in a trial: real work your team submits and gets graded.

XP & ranks

Passing trials earns XP. XP moves you up seven ranks: Recruit, Intern, Assistant, Coordinator, Supervisor, Director, Executive.

Graduate

Finish all 12 lessons and reach Executive, with career stats, a portfolio and a network.

Members: start your lessons

Lessons, trials and grading live in the members area.